kwof - wereld kanker dag

Stop-motion animation - Commercial

Cancer, it’s a hard subject to breach. Especially for a tv-commercial. Even so it’s important for people to keep talking about the subject. For prevention, helping victims, their families and raising funds for research and treatment.

Awareness is important. This is why the fourth of February is world cancer day. 

For this occasion I worked as the animator for the Dutch commercial. We animated an actual lavender ribbon, the symbol in support of those living with cancer, to different typographical shapes to match the voice-over. The commercial plays on Dutch tv in the time coming on world cancer day.