SGF - BIJSPRINGERS

Stop-motion animation - Commercial

I worked as a modelmaker, editor and on the animatic for this project. The tv-commercial is a call to action for the common good. Asking people to be mindful and help struggling parents to give them some well deserved rest. Illustrating the chaos in the animation, the parents are in the midst of their routine. The dork is barking, the baby crying. It’s only when the doorbell rings and their neighbour is at their door, that they’re granted some serenity. They have the time to catch up on everything. In the evening we see the family as themselves again all together.

It was a fast-paced project with a team of two on modelmaking for both the set and the props. After two weeks on the build, the project immediately went on to setdressing and animation.